How Rural Cell Sites Are Prioritized

In a joint project with the Sentry Insurance Professor of Data Analytics at UW-Stevens Point and an intern that worked from Bug Tussel under the guidance of Dr. Plughoeft, a model was created explain cell site prioritization in non-metropolitan (AKA “Rural”) areas. The model proved that Bug Tussel’s optimization of data in site selection is among the best in the industry for optimizing location and traffic.

You can see the full model and research article here: https://btussel.com/wp-content/uploads/2022/09/Prioritizing-Cell-Tower-Site-Recommendations.pdf